The idea for WheelerShip was born during the economic crisis that began in 2008. During this time, our company grew out of a need for hope and reliability. We opened our doors in 2010, grown out of a need for hope and reliability. With so many individuals losing their jobs and savings, many of them depended more than ever on their cars. This is what led us to unite a group of car-loving individuals and bring to life the hope and passion that stands behind WheelerShip’s top priority: people. We knew the importance of having a reliable car had grown during the Great Recession. And with that, our only goal was to provide people with the quality and affordable options they needed to get their lives back on track.

After ten years, our company continues to strive to fulfill its purpose of quality and affordability. The COVID-19 pandemic has prompted the latest economic hardship to hit our country, but despite this, we continue to make our people a priority. Read on to learn how WheelerShip continues to serve drivers by staying true to our core values.


Empathy is the foundational value for our company. Founded on principles influenced by empathy, we wanted to help folks dealing with the aftermath of the Great Recession. We wanted to provide people with a car-shopping experience that made them feel confident and supported during such troubling times. And even today, amid the economic hardships from the ongoing pandemic, we value our staff and customers, which is why we continue to keep our company’s vision alive through empathy.

Integrity and Honesty

At WheelerShip, we find integrity inspiring. We want to offer our customers experience and service they can confidently rely on. We are an honest provider in aftermarket and OEM factory-replica wheels. We are a trusted and reliable source for our customers searching for rim solutions they can feel good about.


We pride ourselves on our services and products. For that reason, accountability is a core value here at WheelerShip. During these hard times, our customers want a wheel provider that can go above and beyond their expectations, and that’s exactly what we do.


Fun is a valuable commodity here at WheelerShip. We strive to make every transaction, exchange, and interaction fun and enjoyable for the people we serve. Folks who visit our website likely do so because they have a car problem. Alleviating that stress is a top priority for us as we strive to give every person the enjoyable experience they need.

WheelerShip will continue to serve its drivers through their toughest moments to provide them with the service and products they deserve. Next time you’re in the market for replacement wheels, we hope you’ll choose WheelerShip. It would be our pleasure to help you get back on the road, fast.